Call of Duty developers are excited about this fall’s military shooter lineup, despite being in direct competition with EA’s Battlefield series. Call of Duty: Ghosts and Battlefield 4 will release in close proximity to one another yet again this year, and if there wasn’t a massive console war brewing, this would be the biggest competition in gaming. Both franchises are massive, and very important for EA and Activision. Both have very vocal and dedicated fans, and both EA and Activision spend tens of millions of dollars in hopes that if you only have the money to buy one, you’ll buy theirs.
But according to Infinity Ward’s Mark Rubin, this war is being fought by marketeers and executives, not developers. In fact, in a recent interview with Games Industry, Rubin claims that despite being the lead developer of what will likely end up being the highest selling game of the year, he’s excited to see what the competition is up to.
“It’s less antagonistic, from a developer’s side,” said Rubin. “From a developer’s side, it definitely pushes us to do better… We all want gaming, in feneral to be awesome, because if gaming isn’t good, then we all lose our jobs in a sense. So for us, I think that the intellectual realization is we want everyone to be successful.”
Rubin has had a lot to admire in recent months out of the Battlefield 4 camp at DICE. E3 2013 showed off some pretty impressive features of the shooter, with things like Levolution, the return of commander mode, and stunning next-gen visuals of Frostbite 3. Activision and Infinity Ward have been pretty quiet about Call of Duty: Ghosts, but that silence is about to break in just over a week’s time. Their team is due to reveal the all-important multiplayer component of Call of Duty: Ghosts on August 14th.
I wonder if DICE will have the same sentiments when getting a first look at their competition.