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PS3 Catching Up with Xbox 360 says Industry Analyst

by William Schwartz

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James Brightman at Industry Gamers recently posted an article quoting statistics from Strategy Analytics, a research and consulting firm that focuses on market opportunities.  The latest report from Strategy Analytics shows that the Playstation 3 has increased its market share globally to 31% in the first quarter of 2010.  Also, in the business of forecasting S.A. thinks the Playstation 3 will reach sales of 14 million with Nintendo sales at 17.5 million and Xbox 360 at 10.5 million .

“Our analysis shows that while Wii sales fell relative to Q1 09, its share in fact remained constant relative to Q4 09.  The main movement in Q1 10 was the growing share for Sony’s PS3 at the expense of Microsoft’s Xbox 360.”

“The PS3 continues to benefit from the price cut last September.  This should help the PS3 maintain growth momentum throughout 2010.  The introduction of Natal technology should also help re-energize Microsoft’s Xbox 360 platform in the second half of the year.”

– David Mercer Analyst at Strategy Analytics

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