According to recent reports, Japanese retailers are looking to phase out the Xbox 360 from their inventories stemming from lackluster sales of the console in 2011. Â It’s been a rough five years for Microsoft in Japan, the console has sold around 1.5 million units in its five year life span which is paltry in comparison to its competitors. Â 2011 has been even worse, with little to no “Kinect Effect” helping the console in the country, sales have been down drastically, and its forcing retailers to re-analyze their shelf space.
Edge Magazine reports that some of Japan’s largest retailers like Geo and Denki are looking to liquidate all hardware and software at a significant discount in an attempt to scale back their exposure to the Xbox brand. Â These significant discounts would be an even great cut to the supply of Xbox merchandise that already sells at a discount to its competitors.
While recent numbers have shown that Microsoft has seen great success in its domestic market, it has had a tough time cracking into the Japanese market, and they might be pulling out for good if retailers won’t stock their goods. Â At the time of this post, no official word has come in from Microsoft about the retail squabbles in Japan.
Source: Industry Gamers
