Are HBO Max and Max the Same Thing?

Is HBO Max and Max the same thing? Here's everything you need to know!

by Matthew Kevin Mitchell
Image: HBO

Are you wondering if HBO Max and Max are the same thing? As of May 23, 2023, HBO Max has been rebranded as Max. However, there is a lack of information regarding the implications of this change. It is unclear whether the platform’s features and content will remain the same, if there will be any alterations to billing, or if a new app needs to be downloaded. To clarify, here is a comprehensive guide on transitioning from HBO Max to Max.

What Happened to HBO Max?

Image: HBO

HBO now offers a broader range of content, including Max Originals, DC Universe, and other original series, in addition to its HBO programming. Because of this, the company has removed its branding to unify the content it owns across various platforms and companies it has acquired since its establishment in 1972 as Home Box Office. The ultimate aim is to simplify the streaming process for you.

How is Max Different From HBO Max?

Image: HBO

There’s no real difference between Max and HBO Max. You’ll have access to all the same content, such as HBO’s series and movies, Max Originals, select titles from Warner Bros., DC Universe, Cartoon Network, Turner Library, Looney Tunes, and Adult Swim, among many others. You can also find popular reality shows from HGTV, Food Network, TLC, ID, Magnolia Network, Discovery, and more.

Here are new features found in Max:

  • Improved recommendations
  • Better performance
  • Easier sign-in and use process
  • Adult profiles with PIN
  • New Genres and Hubs

Related: How to Update HBO Max to Max on Amazon Fire TV

Are There Any Billing Changes with Max?

Image: HBO

If you have subscribed to HBO Max either through or an app store, rest assured that your subscription price will remain the same for the time being. The prices for the Max plan will continue to mirror those of HBO Max:

  • With Ads: $9.99/month or $99.99/year (16% savings)
  • Ad-Free: $15.99/month or $149.99/year (over 20% savings)

However, HBO has introduced a new Ultimate Ad-Free plan.

  • Ultimate Ad-Free: $19.99/month or $199.99/year (over 16% savings)

No matter what plan you have, the upcoming charge for your subscription will appear on your bank statement as Max instead of HBO Max.

Related: How to Update HBO Max to Max on Apple TV

Do I Need to Download a New App for Max?

Image: Roku and HBO

If you already have the HBO Max app installed on your TV, streaming device, or gaming console, there’s no need to download a new app for Max. Instead, simply update your HBO Max app, which will automatically change to Max. However, the Max app is exclusively available to subscribers in the United States using Supported Devices. HBO aims to make the Max streaming service available worldwide later.

- This article was updated on May 24th, 2023

About The Author

Matthew Kevin Mitchell has been a contributing writer for Attack of the Fanboy and PC Invasion since 2022. Matthew primarily covers Manga like One Piece, horror movies like Scream, and survival horror games like Dead by Daylight. His favorite moment came during his first press event covering Scream 6 for AotF. He hails from Denver, Colorado, where he received his Bachelor of Science in Information Technology from Regis University. When he isn’t scaring himself silly or writing, he loves to play ice hockey, spoil his dog, and drink an unhealthy amount of coffee.