The Xbox saw a massive string of success over the last few months, which was strongly propelled by the decision to temporarily reduce the price of the system to $349 for the holiday season. Many expected this price to be announced as permanent following this level of success, but as the new year game along, Microsoft revealed it was going back to $399. However, Major Nelson has now revealed that the system is getting a price cut yet again.
In Major Nelson’s blog post about Xbox One’s sales numbers and landmarks over the last month or two, he started off by thanking the fans and dropping the bomb that the system was getting cut in price again.
“I want to thank all of the Xbox fans who contributed to our record-setting holiday and making 2014 such a successful year. The Xbox One deals were quite popular and have inspired a new promotion starting January 16 where fans in the U.S. can buy an Xbox One for $349 at their preferred retailer.”
The strange thing about this announcement is that rather than announcing a permanent price cut, they are once again calling this only a promotion. The difference is that no end date for the new price point is given, so they could very well never bump it back up to $399 if they want.
Anybody who bought a Xbox One in this two week period where the price went back up is pretty much at loss, so hopefully Microsoft will find someone to make it up to them, due to this quick change back again.