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Ubisoft Addresses Watch Dogs 2’s Underwhelming Sales

by Mike Guarino

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Watch Dogs 2 is out now and is getting positive praise from critics and fans alike, but the game isn’t lighting up the sales charts as many assumed it would. In fact, the game’s sales in the UK for its first week were actually 80% lower than the original game’s first week sales.

Despite these underwhelming sales numbers, Ubisoft isn’t counting the game out yet and is optimistic on its sales going forward. The company recently spoke with GameSpot about the game’s sales, saying “We’re incredibly happy with critics’ and players’ very positive reception of Watch Dogs 2, which should bolster support for the long-term success of the game. It is true that first-day and first-week sales for a number of big games, including Watch Dogs 2 and titles from our competitors, are comparatively lower than previous versions in previous years.”

They go on to say that “However, we expect both week-two and week-three sales to be above traditional sales patterns. There is a trend toward games, especially high-quality games, having stronger and longer ‘tails’ as favorable reviews and word of mouth spread. Watch Dogs 2 is already considered a tremendous addition to the open-world action adventure series and we’re confident that millions of players are going to love it.”

Watch Dogs 2 is available now for PlayStation 4 and Xbox One, though the game will launch on PC on November 29th. You can read our review of the game by clicking right here.

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